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Digital Marketing Manager

OptimusFox is a Blockchain development company located in Lahore, offering a wide range of services including Blockchain development, Web 3.0 services, Staff Augmentation services, PR & Marketing, and Mobile Application & Web Development services. The company helps enterprises implement the latest technologies and enhance their productivity through innovative strategies.



This is a full-time on-site role for a Digital Marketing Manager at OptimusFox in Lahore. The ideal candidate will have a strong background in SEO, Digital Marketing Campaigns, Content Strategy, and Analytics. As a Digital Marketing Manager at Optimus Fox, you will play a key role in enhancing our online presence, driving customer engagement, and optimizing our marketing efforts to achieve business objectives.

Key Responsibilities:

SEO Management:
• Develop and implement SEO strategies to improve organic search rankings, increase website traffic, and enhance overall online visibility.
• Conduct keyword research, on-page and off-page optimization, and technical SEO audits.
• Monitor and analyze SEO performance, using tools like Google Analytics, SEMrush, or Moz to identify opportunities for improvement.

Digital Marketing Campaigns:
• Plan, execute, and manage multi-channel digital marketing campaigns, including PPC, Social Media, Email Marketing, and Content Marketing
• Collaborate with the creative team to develop compelling and engaging content that aligns with campaign goals.
• Monitor campaign performance, analyze data, and optimize campaigns to ensure maximum ROI.

Content Strategy:
• Oversee the creation and distribution of high-quality content across various platforms, including blogs, social media, and email newsletters.
• Ensure content is optimized for SEO and resonates with target audiences.
• Develop and maintain a content calendar to ensure consistent and timely delivery of content.

Analytics and Reporting:
• Track and measure the effectiveness of digital marketing efforts using analytics tools.
• Generate regular reports on SEO, Campaign Performance, Website Traffic, and other key metrics.
• Provide insights and recommendations to improve marketing strategies and achieve business goals.

Team Collaboration:
• Work closely with cross-functional teams, including design, development, and sales, to align marketing efforts with overall business objectives.
• Lead and mentor a team of digital marketing professionals, providing guidance and support to help them grow in their roles.

Qualifications:
• Bachelor’s degree in Marketing, Business, or a related field.
• 5 years of experience in digital marketing, with a focus on SEO and campaign management.
• Proven track record of successfully managing digital marketing campaigns that drive results.
• Strong understanding of SEO best practices, tools, and techniques.
• https://www.highratecpm.com/pdea1g0t?key=9a9abf60474b0f610a07163da4fd698c Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEMrush, Hootsuite, or similar.
• Excellent analytical skills with the ability to interpret data and provide actionable insights.
• Strong communication and interpersonal skills, with the ability to work effectively in a team environment.
• Creative thinking and problem-solving abilities to develop innovative marketing strategies.
• Experience in managing budgets and maximizing ROI on marketing spend.

Working Mode: Full-time, Onsite

Location: Johar Town, Lahore

Timings: 10am till 7pm

https://www.highratecpm.com/pdea1g0t?key=9a9abf60474b0f610a07163da4fd698c